π€ Types of Referral Sources
This article addresses the different types of referral relationships that are built between Operators and those who refer guests.
Summary: We organize our referral sources in tiers. These tiers range from 1 to 3, where Tier 1 referral sources represent the most important relationships to maintain for a successful sober living business. Organizing referral sources this way provides several benefits to Operators:
- Focus your time on Tier 1, but still reach out to Tier 2 and Tier 3 sources
- Organize your time effectively for maximum impact
- Monitor where your referrals are coming from
- See where there is room for improving relationships with key referral partners
βοΈ Return to π£ Outreach Function category
Article Table of Contents
- π Referral Source Tier Structure
- π΅ Tier 1 Referral Sources
- π’ Tier 2 Referral Sources
- π‘ Tier 3 Referral Sources
Related Articles
This space is used for related Knowledge Base articles for somewhat more complicated things that are multi-step
Note: Be aware that we have had programs refer to sober living for less than ideal reasons; the client's insurance has run out, there are no available beds at the appropriate level of care, etc.
π Referral Source Tier Structure
By evaluating referral sources across these dimensionsβTime, Quality, Volume, and Fundingβsober living operators can develop a comprehensive understanding of the value each source brings. This approach facilitates a strategic selection of referral partners, aiming to optimize the quality and stability of the sober living community. Our "tier" categories are the way we think about the organizations and individuals who refer guests to our homes. This is a suggested framework, rather than a set of rules.
Referral source records are located in HubSpot and categorized by a field called "π Referral Source Type". Setting the type of program(s) offered will automatically set the tier based on the criteria discussed in this article.
Note: Be wary of accepting groups of applicants from the same program. A clique coming over from one program may create interpersonal issues with current residents. Also, be mindful of your referral source. Not all programs are equal. We suggest you prioritize programs that take clients primarily from clinical treatment. Always screen applicants carefully according to our standards.
π Time
How much time under professional observation at this program?
Consider how much time that guest referrals will spend under professional observation at this referral source. Residential programs would rank higher in this category, compared with a detox program, because residential programs offer far more time under professional observation. The same would hold true with jail pre-release, compared with probation.
Referrals from clinical care facilities offer an added benefit of being able to verify the time of supervision completed, as compared with self-referrals, probation, or other sources.
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- The amount of time that a potential guest referral spends in a clinical setting is the first factor we consider.
- The more time that a potential guest referral spends in a treatment or other supervised setting, the better fit they tend to be in a sober living setting.
- This, along with all other factors, are case-by-case and used more as a guideline than as any form of hard rules.
βοΈ Quality
What is the context and overall quality of observation?
When evaluating referral sources, the quality of observation and support provided by the program is crucial. High-quality programs not only observe their guests but also actively prepare them for life in a sober living environment. This preparation can significantly impact the success of the transition to sober living.
- Clinical Care Facilities vs. Peer Support: Programs with professional oversight, such as clinical care facilities, generally offer a higher quality of observation compared to peer-led support groups. The structured environment and access to medical and therapeutic resources provide a solid foundation for recovery.
- Preparation for Sober Living: The effectiveness of a program in equipping its participants for sober living is a key metric. This includes not just the sobriety aspect but also life skills, mental health support, and relapse prevention strategies.
- Verification and Support Continuity: Programs that offer a clear pathway for verification of a participantβs progress and continuous support post-discharge rank higher. This seamless transition aids in the guestβs adjustment to sober living.
π Volume
What is their volume of potential guest referrals?
The potential volume of referrals from a source is an important factor for sober living operators. While a high volume of referrals is advantageous, it is essential to balance quantity with the quality and suitability of the referred individuals.
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High-Volume Sources: Certain sources, such as drug courts or large rehabilitation centers, can provide a steady stream of referrals. These sources are valuable for maintaining occupancy rates but may vary in the readiness and fit of individuals for sober living environments.
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Balancing Volume with Suitability: While high-volume sources are crucial, itβs important to assess the suitability of these referrals for sober living. The goal is to ensure that individuals are at the right stage in their recovery journey and are a good fit for the community.
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Diverse Referral Streams: Cultivating relationships with a variety of referral sources, including both high-volume and high-quality programs, ensures a balanced and sustainable influx of suitable guests.
π Funding
Do they provide any direct or indirect funding for guests in sober living?
The availability of funding from referral sources can play a significant role in the sustainability of a sober living operation. Funding can come in various forms, directly supporting the guestβs stay or indirectly through program partnerships.
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Direct Funding Support: Agencies that refer applicants and also provide funding for their stay are considered top-tier sources. This financial support can ease the transition for the guest and reduce financial barriers to entry.
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Indirect Funding Mechanisms: Some referral sources may offer indirect funding support, such as scholarships, grants, or access to insurance benefits that can cover the cost of sober living. Establishing connections with these sources can broaden the access to sober living for many individuals.
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Evaluating Funding Opportunities: When assessing a referral source for funding potential, consider both the availability and sustainability of the funding. Sources with consistent and reliable funding mechanisms are preferable.
π΅ Tier 1 Referral Sources
Tier 1 referral sources are those organizations that send a high volume of qualified residents. Our tier 1 sources are based on the structure of these programs, and take into account each of the four categories discussed above.
β οΈ 80% of your outreach effort should focus on Tier 1 referral sources!
^Where did we get that number? -ND
Tips for outreach:
- Check HubSpot: Start by checking HubSpot. We have a huge database of referral sources ready to engage with you and help get beds filled.
- Relationship Maintenance: The goal of outreach is to create a situation where the referral sources think of VSL first when recommending a sober home.
- Add them to HubSpot: Add all new Contacts and Companies to HubSpot!
π¨ Residential Programs & Halfway Houses
Halfway Houses / Programs: Halfway houses can be a stepping stone in a personβs recovery where they can live from three to twelve months while establishing a solid plan of recovery. Those who complete a halfway home or recovery program are set up with an aftercare plan to ensure the stabilization of their recovery process.
Residential drug and alcohol treatment programs (often called "Halfway Houses") are structured and clinical programs funded through health insurance and/or state funding that offer long-term (3-12 month) treatment for residents, including job placement, mental health, and other services. Residents leaving these programs typically have stable employment and are well along in the process of getting their lives together. We have found these residents to be the most stable and positive of residents and tend to get the most benefit from a sober living environment.
These programs are often state-funded long-term treatment programs. Salvation Army's work therapy programs are also a good source for referrals. Some of these organizations are not easy to find on Google, as they get their referrals from other agencies (detoxes, etc.). Finding these organizations will require significant research.
Many of these programs will only refer to certified homes.
Clinical priorities
In the context of transitioning their clients, placement professionals are interested in finding the right next steps for their clients, but often donβt have the time or energy to dedicate to a thorough search. They want to make sure that the next step for their client (i.e. the sober house or independent living arrangement) will be the right fit for their client: safe, secure, affordable, and aligned with their recovery.
Aftercare coordination
Some may feel pressure to refer to clear beds and make room for new entrants and may spend almost no time securing next-step housing for their residents. However, some organizations employ staff (usually called transitional support professionals) specifically to help clients find housing after treatment/prison, etc. Organizational structures vary greatly, as do the roles and resources available to caseworkers.
Rating Chart
π Time |
Excellent | Residential programs offer extended residential care to their patients, and thus quality as the top tier in this category |
βοΈ Quality |
Excellent | Residential programs are the prime referral source for sober living. |
π Volume |
Okay | Residential programs vary greatly in terms of the volume of referrals. Given the extended duration of care offered, they tend to graduate less frequently compared with programs which offer shorter treatment time. |
π Funding |
None | Residential programs typically do not offer any form of funding for aftercare (sober living). |
Common Program Names
When searching the internet or networking, be sure to pay attention to the names of these types of programs. Common program names include:
- Residential Addiction Treatment Center
- Residential Substance Use Treatment
- Alcoholism Treatment Center
- Behavioral Health Center
- Inpatient Treatment for Addiction
- Rehabilitation or Rehab Center
Examples of Residential Programs & Halfway Houses
- Gosnold Behavioral Health
- Salvation Army residential programs
- State-funded programs
Engagement Recommendations
- Get in touch with the right people: Think about who is going to be referring applicants to sober living. It doesn't matter if you spoke with the CEO, if they aren't going to refer applicants. Focus on the people who make the referral decisions.
- Focus on job titles: Larger agencies may have aftercare coordination staff, while smaller or lower-budget agencies may have clinicians or case workers do this work. Job titles to focus on:
- Aftercare Coordinator / Discharge Planner / Outreach Coordinator
- Case Manager / Caseworker / Social Worker / etc.
- Counselor / Recovery Specialist / Coordinator
- Clinical Care Coordinator / Clinician / Therapist / Recovery Coach
- Focus on three key factors: We have done our research and have found that clinical referral sources typically respond well to these three selling points:
- Convenience: We offer a convenient application system: online at vanderburghhouse.com or through the phone at (844) 762-3747
- Speed: Our Intake Coordinators ensure appropriate screening and fast decisions, often with same-day move-ins
- Quality: Every VSL home adheres to the highest quality standards in our field, including NARR Certification and adherence to VSL Charter Standards
πͺ Transitional or Clinical Support (TSS or CSS)
TSS, or Transitional Support Service, is a temporary holding facility with clients in limbo, waiting for a bed to open somewhere else. Residents in TSS tend to be more committed to the recovery process compared with CSS and ATS/Detox (below). While TSS programs often refer to half-way houses, they also refer to sober living as an alternative to further treatment.
Transitional Support Services (TSS): These have 24-hour supervision from nonmedical staff which lasts 30-90 days. Patients in these programs often are working and participate in counseling and peer support during the evening and weekend hours, while working on an aftercare plan to help sustain recovery from substance use disorder.
CSS, or Clinical Support Service will be a step in between a residential program and a detox. Residents leaving these levels of care typically do not have the stability that they would from a residential program, but are more stable than residents from detox or other higher levels of care.
Clinical Stabilization Services (CSS): CSSs offer clinical support for those who choose to go to inpatient aftercare post-ATS. CSS offers 24-hour clinical support in a non-medical setting. CSS consists of 10-30 days of treatment, including supervision, observation, education, counseling, goal setting, and aftercare planning. This sets an individual up with the beginning steps of recovery.
π Time |
Good | TSS and CSS programs typically offer between 30 and 90 days of clinical supervision. |
βοΈ Quality |
Excellent | TSS and CSS programs typically offer clinical supervision which will build a strong foundation to prepare for sober living. |
π Volume |
Good | These programs may vary in terms of the volume of referrals. However, they tend to have better volume than residential treatment centers, due to the shorter time under clinical supervision. |
π Funding |
None |
There are government and private programs that offer grant funding for residents (i.e. through MASH or RICARES). These residents are approved by the funding agency and often have specific agreements they enter with the funder. Always get (and keep) a copy of the funding agreement to avoid misunderstandings as well as delays and refusal of payment.
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Make sure the referrals are appropriate for sober living and for your specific house.
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Most funding programs will screen applicants but their screening may be far different from the screening that you may feel is appropriate for your recovery home.
- Guests who receive funding have been observed to have a different approach to rent payment when the time comes that they must be accountable for their own living expenses
- Make sure that you know the terms and duration of the funding for each referral and that the resident is aware they will be responsible for payment when their funding ends.
- Cultivate a good relationship with your referral agencies so they understand what type of referrals are appropriate for your home(s).
π Time |
N/A | N/A |
βοΈ Quality |
Depends | The quality of referrals from funding sources varies greatly. Some funding sources refer directly to sober living, some do not. Some work hand-in-hand with Corrections Departments agencies. There is much variety in these programs. |
π Volume |
Depends | Depending on the funding program, there may be a very high volume or referrals. |
π Funding |
Excellent | This goes without saying π |
Tier 2 referral sources are agencies and individuals that are not as consistent in either quality of quantity of referrals as Tier 1.
π’ Outpatient Treatment (IOP)
Intensive Outpatient (IOP): Program participants attend daily group sessions often lasting 4-8 hours per day while living somewhere else. This type of treatment helps those who struggle with mental health disorders and/or substance use disorders. IOP offers day or evening treatment where group and individual counseling occur.
Outpatient Treatment offers a range of different structures for non-residential treatment from therapy to IOP. Intensive Outpatient programs (IOPs) may also be referred to as day programs. IOP clients often want to stay close to their program. IOP program management has a strong interest in having their clients have access to safe and supportive housing. Some IOPs will even rent beds or rooms to ensure their clients are stable and supported.
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Outpatient treatment for addiction
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Partial hospitalization program / PHP
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Methadone clinic
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Suboxone clinic
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Vivatrol clinic
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Subutex clinic
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Hospitals, general
π Time |
π‘ Okay |
|
βοΈ Quality |
π‘ Okay | |
π Volume |
π‘ Okay | |
π Funding |
None |
Acute Treatment Services / Inpatient Detoxification (Detox): This type of treatment is a 24-hour inpatient, where the patient is monitored by medical professionals who ensure that the patient safely and completely detoxes from substances while managing withdrawal symptoms. ATS offers professional clinical support to help ensure that patients have an aftercare plan set up prior to being terminated.
Detox centers are some of the highest level of care in the continuum of care. The best referrals from detox centers are those with long-term recovery before their recent relapse. Many residents leaving detox should be encouraged to explore other levels of care before sober living.
ποΈ Get in touch with the right people!
Think about who is going to be referring applicants to sober living. Job titles at detox centers are similar to residential programs discussed above.
Tip: Some Operators try to keep their homes with under 30% concentration of guests who have recently left incarceration. Doing so may reduce some risks of guests forming cliques and causing issues. However, some Operators do fine with high concentration of guests coming from DOC.
In Massachusetts, the Department of Corrections (DOC) oversees all prisons, jails, prerelease programs, half-way houses, etc. They have a database of transitional housing accessible to all of the individuals in their subsidiary programs β specific to the DOC. Maintaining relationships with those who run the database is of utmost importance. Your state likely has a similar agency tasked with overseeing the prison system
The legal system is another core group of primary referral organization. The key personnel are managers of departments of officers and administrators, able to have departments refer applicants.
π Time |
π Excellent | Most criminal justice system referrals offer substantial time under supervision prior to release. |
βοΈ Quality |
π‘ Okay | Unlike long-term residential programs, Corrections Departments programs do not tend to offer good treatment relative to substance use disorder. |
π Volume |
π’ Good | These programs may vary in terms of the volume of referrals. However, they tend to have better volume than residential treatment centers, due to the shorter time under clinical supervision. |
π Funding |
Depends | Some states offer generous funding for accepting Corrections Departments referrals. |
ποΈ Get in touch with the right people!
Think about who is going to be referring applicants to sober living. In Corrections Departments, different titles are used, and your approach should be different.
- Focus on key job titles:
- Outreach Case Worker
- Integration Specialist
- Re-Entry Specialist
- How to present to Corrections Department staff:
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Build relationships with corrections officers, managers departments, etc.
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Let them know that you offer an alternative to incarceration, highlighting the benefits of sober living
- Ask them if they have an affiliated drug court
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Ask them who to contact in order to offer sober living resources
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Attend a few sessions of drug court to see what it's like
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Make note of who is there, what they do, etc.
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ποΈ Probation & Parole Departments
Probation departments in local courthouses are good places to leave marketing materials and speak with officers. You can simply show up and ask to speak with the probation officers, let them know who you are and what you do, and leave them with materials.
ποΈ Drug Court
Drug court is a court session which takes place on a regular basis at many court houses. The sessions are usually an hour or two long, and individuals sit in front of the judge to discuss their personal situations, etc. Each district will have a different schedule. Judges and other court personnel who work on drug courts have a collaborative, rehabilitation-focused mindset, working together to help those they serve succeed. Make yourself known and available as a resource to those who work in the drug court, even up to the judges themselves if possible.
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Drug court is a component of a court system focused on drug offenders
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Drug court is a department of a superior or district court
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Drug courts will often be affiliated with probation departments
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Drug court typically takes place at a certain time and place (details?)
Why work with drug court?
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Residents will be referred directly from drug court staff
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Residents will often have counseling and support in place
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Residents may be mandated to live in a sober house as an alternative to incarceration
ποΈ Jail Re-Entry Programs
ποΈ Jail Pre-Release
There are a number of different pre-release programs but they all focus on reducing the recidivism rates. Pre-Release programs always include a housing component but there may be individuals completing these programs who need a safe place to transition.
π‘ Tier 3 Referral Sources
Tier 3 organizations are those with low volume of referrals or those who would refer guest who may not be the best fit for sober living.
Peer Recovery Centers
Peer recovery centers are local community centers, run by members of the community served (typically substance recovery or mental health). They can be key to establishing a reputation in the local recovery community.
ποΈ Relationship tips
It's generally a good idea to keep a close relationship with peer recovery centers. A few good ideas include:
- Refer your existing guests to visit the center
- Stop by and deliver materials periodically
- Connect with them for local events, etc.
Recovery Coaches are often (but not always) affiliated with an agency or program. It's a good idea to connect with local recovery coaches and other allies in your community as recovery coaches themselves can often be a good direct referral source. Some recovery coaches are assigned to participants in funding programs.
Other Referral Sources
- Faith organizations
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Other sober houses and community organizations
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Veterans organizations
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Needle exchange programs
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Aids prevention
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Community action committees / programs
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Public assistance programs
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Support groups for family members
- Emergency rooms
- Recovery support services
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Mental health clinic
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Counseling center / substance abuse counsellor